Is this common mistake affecting your GDPR opt-in rate?
This A/B test delivered 122% more email addresses, worth £10 million. You wouldn’t ask lawyers to design the user experience of your website. Yet in post-GDPR life, this is happening. One of our clients, a famous multinational, saw a significant …..
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Is this common mistake affecting your GDPR opt-in rate?
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Saturday, November 10, 2018
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