Why do your customers do what they do? Ask them, not the data!
How Coca-Cola could have foreseen the 'New Coke' crash It's 1985. For the past 15 years, the Coca-Cola Company has seen market share decline for its flagship product. After conducting blind taste tests with more than 200,000 consumers, the soft drink …..
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Why do your customers do what they do? Ask them, not the data!
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Monday, January 21, 2019
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