Publishers put down pitchforks for Facebook, proceed into original video with caution

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For all of Facebook's big talk about video, it was still just part of the almighty News Feed. 

Publishers hoping to capture a moment of a user's attention looked for thumb-stopping moments, which gave rise to a new and not-terribly compelling format of video that remains endemic to Facebook.

Watch is something different. Facebook's new original video program features TV-like shows made by media companies. Perhaps most importantly, the shows are showcased in a brand new section of the social network.

That's enough to convince publishers, who have spent years contorting to fit into Facebook's plans, that Watch could be big. Read more...

More about Business, Facebook, Video, Media, and Tastemade

COntributer : Mashable http://ift.tt/2hUrrxD

Publishers put down pitchforks for Facebook, proceed into original video with caution Publishers put down pitchforks for Facebook, proceed into original video with caution Reviewed by mimisabreena on Saturday, August 12, 2017 Rating: 5

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