Here are all the changes Amazon is making to Whole Foods (AMZN)

Whole Foods

  • Amazon hasn't hesitated in making major changes at Whole Foods after acquiring the grocery chain for $13.7 billion. 
  • Changes have included price cuts, selling Amazon tech in grocery stores, and an upcoming switch to Amazon Prime as Whole Foods' new rewards program.
  • More changes are on the horizon. 

Whole Foods is swiftly transforming under Amazon's control. 

Amazon's $13.7 billion acquisition of Whole Foods formally went through in August.

The changes began immediately, from cutting costs to internal restructuring. And, in the months since August, Amazon has only accelerated the pace of change. 

Here's what changes have been revealed so far — and how they'll affect Whole Foods shoppers. 

SEE ALSO: I visited Whole Foods on the day it was acquired by Amazon — and it's clear it'll never be the same

Amazon is testing two-hour delivery from Whole Foods.

In February, Amazon and Whole Foods launched a test to deliver groceries and other goods directly from Whole Foods in four cities across the US. The company plans to roll out the service through Prime Now to more cities this year. 

In the test, Whole Foods is basically used as an Amazon depot. Customers can order fresh produce, seafood, meat, flowers, baked goods, and dairy products for delivery, with items arriving at their doorstep within two hours.



Amazon credit-card holders now get 5% cash back at Whole Foods.

Later in February, Amazon extended its 5% cash-back benefit to Prime members shopping at Whole Foods with the Amazon Prime Rewards Visa Card. 

In 2017, the e-commerce giant began offering cardholders who are also Prime subscribers 5% back on all Amazon purchases. Cardholders who are not Prime subscribers now receive 3% cash back on purchases made at Amazon.com and Whole Foods. 



Whole Foods immediately slashed prices — and announced another round of price cuts in November.

The day the acquisition went through, prices of many Whole Foods staples immediately dropped. Some price tags decreased by up to 40%. 

An identical basket of items from a Whole Foods location in Brooklyn went from $97.76 pre-acquisition to $75.85 post-acquisition.

In November, the grocery chain announced that it had cut prices on more items, with a focus on holiday staples and best-sellers. Whole Foods cut prices on a number of brands, including Siggis Yogurt, Chobani, and Tom's of Maine, in addition to Whole Foods' private-label 365 line of products. 



See the rest of the story at Business Insider


Contributer : Tech Insider http://ift.tt/2xyjGDH
Here are all the changes Amazon is making to Whole Foods (AMZN) Here are all the changes Amazon is making to Whole Foods (AMZN) Reviewed by mimisabreena on Saturday, March 03, 2018 Rating: 5

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