We compared the 'Costco for millennials' with the real Costco, and one had a clear advantage over the other (COST)

 

Costco Grocery

  • Costco and Boxed are both bulk retailers that sell pretty much everything. 
  • Boxed has been called the "Costco for millennials" because it's an online-exclusive store with mobile ordering and speedy delivery. Costco also has an online store and mobile ordering, but its prices can be as much as 20% more there than in the physical warehouse stores.
  • Costco shoppers can shop online without a membership, but a 5% surcharge is applied at checkout.
  • The websites themselves have some obvious differences, and we found that one was much easier to use than the other.

Costco and Boxed — the so-called "Costco for millennials" — sell everything and anything in bulk.

Unlike Costco, Boxed is digitally native. It has mobile ordering and one-to-three-day delivery. It also offers free two-day shipping if you spend more than $49, and it doesn't require a membership to make a purchase.

Costco has an online store in addition to its physical warehouses, but products across all categories tend to cost more online than in stores. Though the website allows shoppers to order from Costco without paying for a $60 annual membership, a 5% surcharge is applied at checkout. However, Costco has been taking some steps to reach more millennial shoppers, like offering two-day delivery through Costco Grocery and one-day delivery through a partnership with Instacart.

One of the most clear differences between Costco and Boxed is that Boxed members don't need to pay an annual fee to access the savings. But the company did recently launch Boxed Up, a premium service that costs $49 a year and provides shoppers with perks like free shipping on orders over $20, 2% cashback rewards, and price matching with competitors.

Both websites offer major savings for bulk shoppers, but upon trying both, I found one was easier to use than the other. See what it's like to shop at each:

SEE ALSO: We shopped at Forever 21 and H&M to see which was a better fast-fashion store, and the winner was clear for a key reason

Costco was the first site I went to. On the homepage were members-only savings deals, buyers' picks, and a selection of different featured products in a variety of categories.



It was hugely different from the Boxed homepage, which was very simple and sleek. Scrolling down on the Boxed homepage, there were links leading to more information about bow Boxed gives back to different causes.



Costco had far more departments on its website, but it was cluttered and hard to navigate compared to Boxed.



See the rest of the story at Business Insider


Contributer : Tech Insider https://ift.tt/2xWqn4b
We compared the 'Costco for millennials' with the real Costco, and one had a clear advantage over the other (COST) We compared the 'Costco for millennials' with the real Costco, and one had a clear advantage over the other (COST) Reviewed by mimisabreena on Monday, June 18, 2018 Rating: 5

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