How To Design Text To Keep Visitors Engaged On Your Website

Digital typography is made for content consumption. The color, size, placement, and space surrounding text usually correlates with the content style.

But in web design you have to consider how these text elements fit into the page so that they’re also easy to consume. In the past we’ve shared awesome font resources to help design pristine typographic layouts.

But in this post I’d like to share tips & tricks for designing text that encourages users to stick around and even interact with a page. Engrossing web copy isn’t always enough. It also needs to fit well in the page and keep readers fixed on the content...

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