Amazon’s Whole Foods buy is nuts

Amazon has dabbled in home food delivery with Amazon Fresh, but now the company is making a big step healthy food market by acquiring Whole Foods for $13.7 billion.

Not only is this one of the biggest acquisitions in history – making Disney buying Marvel and Lucasfilm for $4 billion each – it has the potential to vastly expand the reach of Amazon Fresh. Wholefoods has brick and mortar stores around the world in US, Canada and the United Kingdom.

Amazon has steadily been increasing its focus on delivering every type of good to its customers including groceries. More recently, the e-tailer announced its designs to build its first physical grocery store based in Seattle, Washington named Amazon Go and it’s still expected to open in early 2017.

If the acquisition goes through, Amazon has said it will continue to operate Whole Foods stores under its own name as a separate unit of the company.

The deal between Amazon and Whole Foods should close in the second half of the year.

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