Jay Z and Bey tease 'Family Feud' video, hoping their love makes you buy TIDAL
Even three years after launching, Jay-Z and Beyonce's family life still appears to be TIDAL's greatest asset.
A 30-second music video clip for 4:44's "Family Feud" showcases the couple's latest attempt to use their marital troubles — well-documented in Beyonce's TIDAL-exclusive visual album Lemonade — to get you to buy a subscription to their "premium" music streaming service.
And, tbh, it's kinda working.
There's no doubt that Bey and Jay look fierce as hell in the brief trailer for the track from his Grammy-nominated album, detailing how "nobody wins when the family feuds." In the preview, Jay Z can be seen fooling around with some lady who certainly is not Beyonce. In contrast, he's also seen walking down the aisle of an extravagant church with his daughter, Blue Ivy, and standing in judgement of his wife, clad in a dramatic black gown. Read more...
More about Beyonce, Tidal, Blue Ivy, Jay Z, and Music Streaming
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