Startup investors are overlooking a huge investment opportunity in Germany — here’s how they can take advantage

Germany Startup Report Cover

Germany boasts a robust and growing startup ecosystem, but would-be investors often overlook significant opportunities because the market can be difficult to understand. That’s changing rapidly as the market becomes more visible. In the first half of 2018 alone, Germany saw 272 funding rounds — worth €2.4 billion, according to EY.

In Germany’s Startup Investment Guide 2019, Gründerszene provides a step-by-step playbook for investors who want to take advantage of startup investment opportunities in Germany. The report explains the why, how, and who questions essential to success in the market with deep insight into the German investor landscape and the strategies every investor should know to ensure success.

In full, the report represents a guidebook for anyone planning to invest, trying to understand how the financing of young companies works, or even looking for capital.

Here are some of the key takeaways from the report:

Investors are putting a lot of money into German tech players. In the first half of 2018, the region saw 272 funding rounds worth €2.4 billion. Most of these firms are located in Berlin, with strong presences in Hamburg, North-Rhine Westphalia, Baden-Württemberg, and Bavaria as well.
Private financial backers give funds to 70% of startups that take investment, though large risk capital providers are popular as well.
Partnerships between corporations and startups are an emerging strategy for success, but in order to see success, it’s important for interested players to understand common mistakes in communication and partnership agreements.
There are eleven key strategies every financial backer should know about their startups in order to succeed.

In full, the report:

Gives deep insights into the German investor landscape, including sectors on the rise, those receiving the most money, and which ideas are most appealing to venture capitalists
Outlines the challenges and opportunities of investing into the German startup market
Explains how to invest in German VC funds, including typical performance metrics and what VCs are looking for in fund investors
Highlights the most important German investors, ranging from digital underdogs to classic funding programs to well-known scene minds
Shows how established companies and startups in Germany can do business together, including important guidelines and common mistakes
Summarizes all you need to know if you want to invest into the German startup scene or you are looking for an investment from a German venture capitalist

Interested in getting the full report? Purchase and download it from our research store here.

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