Foursquare introduces experimental 'Hypertrending' feature for SXSW
Ten years later, Foursquare is still making a case for location-sharing tech.
The company known for popularizing the digital check-in at SXSW a decade ago now is showing off a new, experimental feature that takes advantage of all of the company's location data. It's called Hypertrending, and it's launching now in Foursquare's apps for SXSW attendees in Austin (you have to shake your phone to access the feature).
Hypertrending is essentially a real-time heat map that lets you see where people are at any given moment. It's all anonymized, so you can't see the location of any one individual, but the idea is to give users a window into where the masses are — something that could be useful for the thousands of people who descend on Austin for SXSW. Read more...
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Saturday, March 09, 2019
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