Official Amazon Prime Day 2019 dates finally revealed

After months of speculation around when Amazon's biggest retail event is happening, this morning the company confirmed that Prime Day 2019 will start at midnight on Monday 15 July and run over two days, ending on Tuesday 16 July. So if you've been holding out for a creative bargain, make sure to mark the dates in your diary and bookmark our best Prime Day deals page.

The dates were revealed in an email sent out to Amazon customers earlier this morning, which stated: 'This year we're celebrating Prime members with exclusive entertainment offers, brand new product launches, and more. Prime Day brings you the best of shopping and entertainment and starts at midnight on Monday 15 July with hundreds of new deals popping up every hour.'

While the Prime Day bonanza is still a couple of weeks away, it looks like Amazon has started the party already for its Prime members, already discounting a number of new products for a limited time. If you're not an Amazon Prime member already, it's easy and free to sign up, and you can cancel at any time during the initial 30-day trial period with no strings attached.

If last year is anything to go by, we're expecting to see some incredible creative deals this Prime Day so make sure you stay tuned. IN the meantime, don't miss our tips on avoiding a Prime Day rip off and how to get the best creative Prime Day deals on the day.