Australia will make Facebook and Google pay media organisations for content

Australia will make Facebook and Google pay media organisations for content

Though Facebook and Google generate significant income through online advertising, most of their content is actually created by other, smaller websites. Now the Australian government is taking steps to force tech giants to pay for that work.

The Australian government has ordered the Australian Competition and Consumer Commission (ACCC) to develop a mandatory code of conduct for dealings between tech giants and local media companies. According to Australia's ABC News, the code will cover issues such as ranking news content, data sharing, and sharing advertising revenue.

"It's only fair that those that generate content get paid for it," said Australian Treasurer Josh Frydenberg. "This will help to create a level playing field." Read more...

More about Facebook, Google, Advertising, Australia, and Media Industry

COntributer : Mashable https://ift.tt/2xwWJDj

Australia will make Facebook and Google pay media organisations for content Australia will make Facebook and Google pay media organisations for content Reviewed by mimisabreena on Monday, April 20, 2020 Rating: 5

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