EliteSingles vs. Match: How do the dating sites compare in the UK?

TV makes meeting people look much too easy. No one expects to live across the hall from their soulmates like Monica and Chandler or to find love at their small town office job like Jim and Pam.

Between success stories from Love Island and going on first dates via video calls to get around a pandemic, the rules for finding love have officially gone right out the window.

Online dating is hardly a novel way to meet people and is an increasingly popular topic of study. If you're still doubting the possibility of finding love online, consider this study cited in the MIT Technology Review that found that compatibility was greater in partners who had met online. A similar study found that couples who met online said their marriage was more satisfying than those who met their spouse offline. The thought is that people who take the time to make a profile and answer each bio prompt thoughtfully are looking for the same substance you are, and online dating is your chance to meet them when you otherwise probably wouldn't have known they exist. Read more...