Business are starting to see the potential in artificial intelligence customer service

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Interest in the use of artificial intelligence in the workplace is continuing to heat up.

This is exemplified by Interactions, a virtual assistant startup, which announced on Tuesday that it has secured $56 million during its most recent funding round, TechCrunch reports. The round was the largest to date, bringing the company’s total funding to around $130 million.

Interaction will use the funding to continue developing its AI-powered voice recognition software. While in some instances the company is recording 98% accuracy in its voice recognition services, some of the more complex requests are resulting in confusion for the software, resulting in accuracy percentages in the 70s.

Nevertheless, Interaction’s latest round of funding suggests that businesses are beginning to see the massive potential in AI-infused customer service automation, CEO Mike Iacobucci told TechCrunch. While complete automation of the customer service workforce is not feasible, automating customer management and sales positions in the US where possible through chatbots and other automation technologies could result in considerable savings of up to $23 billion annually, according to estimates from BI Intelligence, Business Insider's premium research service.

Advancements in artificial intelligence, coupled with the proliferation of messaging apps, are fueling the development of chatbots — software programs that use messaging as the interface through which to carry out any number of tasks, from scheduling a meeting, to reporting weather, to helping users buy a pair of shoes.

Foreseeing immense potential, businesses are starting to invest heavily in the burgeoning bot economy. A number of brands and publishers have already deployed bots on messaging and collaboration channels, including HP, 1-800-Flowers, and CNN. While the bot revolution is still in the early phase, many believe 2016 will be the year these conversational interactions take off.

Laurie Beaver, research associate for BI Intelligence, has compiled a detailed report on chatbots that explores the growing and disruptive bot landscape by investigating what bots are, how businesses are leveraging them, and where they will have the biggest impact.

The report outlines the burgeoning bot ecosystem by segment, looks at companies that offer bot-enabling technology, distribution channels, and some of the key third-party bots already on offer. The report also forecasts the potential annual savings that businesses could realize if chatbots replace some of their customer service and sales reps. Finally, it compares the potential of chatbot monetization on a platform like Facebook Messenger against the iOS App Store and Google Play store.

Here are some of the key takeaways:

AI has reached a stage in which chatbots can have increasingly engaging and human conversations, allowing businesses to leverage the inexpensive and wide-reaching technology to engage with more consumers.
Chatbots are particularly well suited for mobile — perhaps more so than apps. Messaging is at the heart of the mobile experience, as the rapid adoption of chat apps demonstrates.
The chatbot ecosystem is already robust, encompassing many different third-party chat bots, native bots, distribution channels, and enabling technology companies.
Chatbots could be lucrative for messaging apps and the developers who build bots for these platforms, similar to how app stores have developed into moneymaking ecosystems.

In full, the report:

Breaks down the pros and cons of chatbots.
Explains the different ways businesses can access, utilize, and distribute content via chatbots.
Forecasts the potential impact chatbots could have for businesses.
Looks at the potential barriers that could limit the growth, adoption, and use of chatbots.

To get your copy of this invaluable guide, choose one of these options:

Subscribe to an ALL-ACCESS Membership with BI Intelligence and gain immediate access to this report AND over 100 other expertly researched deep-dive reports, subscriptions to all of our daily newsletters, and much more. >> START A MEMBERSHIP
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The choice is yours. But however you decide to acquire this report, you’ve given yourself a powerful advantage in your understanding of chatbots.

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