Which technology trends will have the biggest impact in 2020?

#Chart of the day: The top technology trends that senior marketers believe will be impacting their strategy in 2020

The Economist Intelligence Unit surveyed 499 CMOs and other senior marketers about how they saw marketing evolving up to 2020. One of the most interesting questions asked was what technology trends senior marketers saw as most likely to be having a major impact on how they conducted their marketing in 2020. The top trends are mobile marketing, personalisation and the internet of things. It's also interesting to see more niche technologies such as blockchain making this list of the most important technology trends for the next 3 years.

• Source: Economist Intelligence Unit & Marketo Report
• Sample Size: 499 senior marketers
• Recommended Resource: Strategy and Planning Toolkit

Contributer : Smart Insights