Katie Couric is leaving her Yahoo show just weeks into Oath's reign (VZ)
Katie Couric is leaving Yahoo News after four years as global anchor, according to Recode.
This brings Couric's digital interview show to an end, though she will continue to work with Oath — Yahoo's recently established parent company — on select projects.
"Over the last four years, Katie has created a vast portfolio of work that has been equal parts inspiring, thought-provoking and fun to watch,” an Oath spokesperson told Recode. “We're proud of everything she has accomplished and look forward to exploring ways to work together in the future."
Couric's departure comes just three months after Verizon bought Yahoo and combined it with AOL to form the mega media company Oath. Oath officially launched on June 19.
Around 2,000 people from Yahoo and AOL — including many people from of the Yahoo News staff — were laid off in June as part of the transition. Couric's executive producer Tony Maciulis left then too, at which point Couric said she would wait to see how things go with Oath before deciding whether or not to leave, Page Six reported.
The signing of Couric is often touted as one of the big accomplishments of former Yahoo CEO Marissa Mayer, as it helped the company push its larger plan to double down on video content and high-quality media offerings. But the strategy never lived up to its promise.
Recode reports that while Couric was able to swing high-profile interviews, she struggled with her placement on the Yahoo homepage.
Metrics-wise, Couric appeared to be doing OK. Recode cites stats from Oath, which claim that Couric and her team saw nearly 1 billion video views over their tenure, and produced around 60 videos a week. It was also reported in October that Couric guaranteed almost 2.5 million views to Hillary Clinton's team when she requested an interview with the former Democratic presidential candidate in early 2016.
Couric reportedly garnered a $10 million annual contract when she first signed with Yahoo.
SEE ALSO: Katie Couric guaranteed 2.5 million views when she asked Hillary Clinton for a Yahoo interview
Join the conversation about this story »
NOW WATCH: Every map of Louisiana is a lie — what it really looks like should scare you
Contributer : Tech Insider http://ift.tt/2eVporX
No comments:
Post a Comment