Verizon has a trade for you: Give them your personal data and they'll give you concert tickets
It's an open secret that there are a ton of companies jockeying behind the scenes to collect as much of your personal data as possible so it can then sell ads that target you.
But most of those companies aren't quite as honest about it as Verizon.
The telecom giant has a new plan to get your data, and it's admirably straightforward — Let Verizon track you on the web, in apps, and even where you are in the real world, and Verizon will give you everything from concert tickets to phone upgrades in return.
The program is called Verizon Up, and it will replace its old program, Smart Rewards. Read more...
More about Advertising, Verizon, Digital Media, Personal Data, and Business
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Verizon has a trade for you: Give them your personal data and they'll give you concert tickets
![Verizon has a trade for you: Give them your personal data and they'll give you concert tickets]()
Reviewed by mimisabreena
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Wednesday, September 06, 2017
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