Hundreds of thousands of unsold Snap Spectacles are in a warehouse somewhere in China
Looks like Snap may have gotten ahead of itself.
Hundreds of thousands of unsold Spectacles are sitting in a warehouse in China, according to an article by The Information.
Spectacles were greeted with near fervour when they were first introduced, leading Snap to overestimate demand, ordering "hundreds of thousands" of additional units. But when the hype died down soon after, the company found itself left with too many units.
Keep in mind that each pair of glasses costs $129.99, not a small sum of money.
Snap CEO Evan Spiegel revealed earlier this month that the company has sold "over 150,000 units" — which, if you take into consideration that there likely a greater number sitting in a warehouse, doesn't sound great. Read more...
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Hundreds of thousands of unsold Snap Spectacles are in a warehouse somewhere in China
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Tuesday, October 24, 2017
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