Amazon faces backlash after running shady baby registry ad campaign
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Amazon is apparently getting really good at ripping off your friends and family.
The e-commerce giant faced widespread backlash today following a Wall Street Journal report detailing a rather shady advertising effort from the Jeff Bezos-helmed behemoth. Specifically, the company has been surreptitiously placing advertisements into baby registries — effectively disguising those ads as items requested by expecting parents — with only a tiny and easily overlooked "Sponsored" label to distinguish them from the rest of the listed gifts.
In other words, after someone makes a baby registry filled with items he or she actually needs, Amazon then slips in a few products as well — often without the knowledge of the person who created the list or those doing the buying. Read more...
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Thursday, November 29, 2018
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