How is marketing automation being used in the real world? #ChartOfTheDay
Benchmark your use of B2B automation to find out the most effective techniques
Given that Marketing Automation is now an established technique, Business-to-business marketers know the power of using marketing automation to send more relevant communications to nurture leads while also saving costs and time.
Although the rise of marketing automation has been extremely rapid, in our latest research survey on the effectiveness of B2B Marketing Automation, we're keen to see how your efforts are turning into results - so, if you work in B2B marketing - Click Here to Take our Survey and get a free report.
To help identify changing practices, we're doing a re-run of the survey which we did last year and we would be grateful for your input this time around also. Last year we saw that many businesses are at an early stage in using Marketing Automation and are interested to see how this and the marketing automation techniques used have changed.
We ask about the specific techniques used, so to learn about these please take our survey for the free report - Click Here to Take Survey
The survey is short and practical and should take just 3 minutes to complete, we will donate £1 to Practical Action for every response we receive and we will provide a copy of the final report. We are very grateful for your input as without it we couldn’t produce such insight for all our members
Your free copy of the report will include a benchmark for you to compare against and recommendations on how to use marketing automation from the author, Dr. Dave Chaffey of Smart Insights. We will send you the final report when it’s ready in a few months’ time.
Contributer : Smart Insights
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