Facebook is dropping $1 billion on video, and that's pretty great news
For years now, media companies have hoped and prayed that Facebook would get serious about shelling out cash to partners.
Looks like that time has come.
Facebook is reportedly prepared to spend up to $1 billion on video as part of its big move into original content, exemplified by its recent launch of Watch (Mashable is a Watch partner).
The news, reported by the Wall Street Journal, will come as sweet relief for many media companies that have found huge audiences on Facebook but little in the way of actual revenue. Facebook has slowly inched forward with some programs that shared ad revenue on things like Facebook Instant Articles, but had resisted cutting checks directly to media companies. Read more...
More about Facebook, Facebook Watch, Business, Media Industry, and Big Tech Companies
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Facebook is dropping $1 billion on video, and that's pretty great news
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Friday, September 08, 2017
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