The correct pronunciation of Primark is still dividing hearts and minds

Primark's not just a shop, it's an institution. But for years, people in the UK have been scratching their heads over whether it's pronounced "Pree-mark" or "Pry-mark."

Thankfully, the shop's finally broken its silence on the correct pronunciation. 

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Twitter user Blair Burnett spotted that Primark had finally addressed people's burning questions in the Help section of its website. 

They finally said it@Primark http://pic.twitter.com/dR6zvq3IqL

— Blair Burnett (@BlairBMedia) August 14, 2017

Despite Primark's groundbreaking revelation that many people have been pronouncing it wrong for decades, #teampreemark seem to be standing by their convictions.  Read more...

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